Sustainability is one of the most important issue in denim industry.The washing of denim garments to give them self identity and therefore add value for the final consumer has historically been a water intensive process. The newly available laundry technologies provide the possibility of offering fashion jeans produced with minimal quantities of water &less energy & less hazardous chemicals. Water is essential for life, but it is also the world's most threatened essential resource. It is imperative that solutions are found to stop poisoning the precious resources we have left with hazardous chemicals The laundry industry consumes high amounts of water and energy. One pair of jeans requires 70 liters of water with conventional washing recipes.
Strom jeans created BLUE DROP line as fully sustainable collection using latest Technologies and materials ; optimiziting of chemical and water usage in laundry industry. Together with new nano bubble technology, a variety of finishing effects can be achieved saving large quantities of water, chemicals and energy. Also we re using eco PP sprays , laser machines and ozone machines in our collection . We re also using more sustainable denim fabrics made from recycle fibers which have less impact for nature
The denim industry consumes high amounts of water and energy. One pair of jeans requires 70 liters of water with conventional washing recipes. In our Blue Drop collection ; we re using nano bubble technology machine uses air from the atmosphere and generates micro bubbles. Chemicals and water are homogeneously mixed together and applied over garment by the help of micro bubbles. Together with variety of finishing effects on denim can be achieved saving large quantities of water, chemicals and energy.
All dry processes ; whiskers , handsandlings ,destructions ; made by our laser machines . New technology laser machines are able to catch same look with clasiccal methods outcomes . With new sustainable chemicals ; we dont have to use PP sprays after laser ; to spot the spray effects anymore.
Nearly all of the denim laundries do the “Denim Bleach” process with chemicals (Sodium Hypochloride, Potassium Permanganate, etc). With this method of denim bleach, heated water is needed to neutralize the garment by removing the chemicals. Laundries have to consume big energy in this process. Using chemicals also brings laundries extra cost. Ozone Technology, a process that significantly reduces the Laundry’s water consumption, use of chemi cals and energy.